• GoodfellowGolf Tourism - Hardback GoodfellowGolf Tourism - Hardback

GoodfellowGolf Tourism - Hardback

Product Code : 9781908999931

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GoodfellowGolf Tourism - Hardback


The new edition is] well positioned in a comfortable middle ground between the more theoretical publications in this area and operational, industry based texts. It continues to provide an accurate synopsis of the golf tourism industry, one that will not only continue to attract academic attention, but gain respect within the domain of the golf tourism industry practitioner." Annals of Tourism 2014 

Since the first edition of this widely acclaimed text the landscape of golf tourism has changed considerably. A focus on family holidays has emerged, with an increased emphasis on the customization of vacations. Marketers are more inventive, packaging golf with wine, cycling, food and spas. Expectations have also increased in terms of customer service and value for money, and technology and social media have revolutionized both the decision-making process and booking procedures for golf holidays. 

Golf continues to represent the largest sports-related travel market valued at £30 billion with over 50 million golf tourists travelling the world to play on some of the estimated 40,000 courses. Golf Tourism is the leading text for both students and practitioners and the completely updated and revised new edition discusses the latest issues: 

  • The golf tourist: golfing for leisure and business, demographics, psychographics.

  • Planning for golf tourism: the development of golf resort communities, golf destinations, the link between golf and real estate.

  • The management and marketing of golf tourism: including operations, finances, HR issues, and the role of the Internet, advertising, PR and promotions.

  • The impact of golf tourism: Environmental, social and economic impacts

  • 40 up to date cases illustrating every aspect of the industry globally

  • The rise of golf tourism in the emerging markets of Asia and the Middle East

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Brand / Publisher GoodFellow
Return Policy 15 Days
Book Type Text Books
Edition February 2 Edition
ISBN 9781908999931
Author Prof : Simon Hudson And Louise Hudson
Language English
Pages 302
Binding Paperback


Brand Information

Goodfellow Publishers is a highly flexible multichannel international academic and professional publisher for Business and related areas.They publish book and online projects with a range of authors internationally in Hospitality, Leisure, Tourism, Events and more general management

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