International Business: Strategy, Management, and the New Realities, 1/e

Product Code : 2PE101130A

Availability: In stock

Regular Price: Rs. 675

Special Price: Rs. 641

Quick Overview

International Business by CKR (Cavusgil, Knight and Riesenberger) is written with a managerial focus, encouraging students to explore IB as a career choice and to understand the discipline's pervasive role in business today. To further emphasize this, the authors include specific features, which demonstrate the applied nature of international business practice.
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Brand / Publisher Pearson Education
ISBN 9788131725177
Author Tamer Cavusgil and Gary Knight
Binding Paperback


Brand Information

Pearson Education is the world's biggest education company. Pearson Education's solutions cover a wide spectrum of subjects including business, technology, sciences, law and the humanities. Pearson Education India specializes in the publication of academic and reference books in the fields of computer science, engineering, business & management, professional & trade, higher education and competitive examination preparation books. Pearson Education India is also India’s foremost publisher in the school segment (K-12), with book lists in English language teaching (ELT), the humanities, sciences and mathematics, from primary to senior secondary classes.

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