• Sage Management Essentials A Recipe For Business Success Sage Management Essentials A Recipe For Business Success

Sage Management Essentials A Recipe For Business Success

Product Code : 9788132111030

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Quick Overview

Management Essentials is a simplified and synthesized version of core management principles to help readers appreciate the fundamentals of managing enterprises successfully in a competitive environment. It addresses the current dilemma in the field of management, where a strong perception exists that management theory and actual practice are increasingly disconnected from each other.

The book delves into the notion of ‘value’ creation cycle in an enterprise in relation to the competition and the importance to stay ahead on this curve vis-à-vis the competition. It discusses the interrelated concepts of analysis and decision making, and then goes further to connect the popular notion of branding to good business acumen. 

By drawing upon the author’s extensive experience in academia and industry, the book uniquely intertwines theory with practice to join the dots across disparate business management concepts.

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Brand / Publisher SAGE Publications India
Return Policy 15 Days
Edition 2015
ISBN 9788132111030
Author Arindam Banerjee
Language English
Pages 184
Binding Paperback


Brand Information

Sage Publications is an independent publishing company founded in 1965 in New York by Sara Miller McCune.  Sage has more than 1,500 employees globally from principal offices in Los Angeles, London, New Delhi, Singapore, and Washington DC. Sage’s publishing program includes more than 800 journals and over 800 books,reference works and electronic products covering business, humanities, social sciences, science, technology and medicine.In 2012 Sage was named the Independent Publishers Guild Academic and Professional Publisher of the Year.

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