• Wiley Strategic Management and Business Policy With CD Wiley Strategic Management and Business Policy With CD

Wiley Strategic Management and Business Policy With CD

Product Code : 9789350044995

Availability: In stock

Regular Price: Rs. 429

Special Price: Rs. 408

Quick Overview

Wiley Strategic Management and Business Policy With CD


This book is written to cater to the needs of students pursuing management and other allied courses. The concise and accessible style of the book will also help managers to formulate sound business policies to achieve better performance and a competitive advantage for their organization. It explains the concepts of strategic management and business policy in an easy-to-understand manner. It also provides a practical approach for the formulation and implementation of corporate, business, and functional level strategies, new business models, business ethics, and corporate governance. A summary and learning exercise are given at the end of each chapter to help the readers reinforce the concepts studied in the chapter. In addition, the book contains concise, lucid, and engaging information supplemented with real-life examples, which demarcate its presence among other books.

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Brand / Publisher Wiley India Pvt. Ltd.
Return Policy 30 Days
Book Type Text Books
ISBN 9789350044995
Author Prof : Dr. Dharm Bir Singh
Language English
Specialization Business & Management
Subject Management
Pages 608
Binding Paperback


Brand Information

Wiley India is the Indian subsidiary of John Wiley & Sons, Inc., a leading global publisher. Founded in 1807, John Wiley & Sons, Inc has been a valued source of information and understanding for more than 200 years, helping people around the world meet their needs and fulfill their aspirations. Wiley and its acquired companies have published the works of more than 450 Nobel laureates in all categories: Literature, Economics, Physiology or Medicine, Physics, Chemistry, and Peace. 


Wiley India brings to you a gamut of books and digital products ranging from IT and Business books to local reprints of bestselling higher education textbooks at Indian prices. In addition, Wiley’s products in India include Wiley Maestro, Purdue NExT, Wiley eTextbooks, Wiley Online Training, JEE Knockout, For Dummies, Wiley Online Library, Sybex, Jossey-Bass, Capstone, J.K.Lasser,Pffiefer,  WileyPlus, Wiley Visualizing and many more.
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